By Tom Erskine, CEO of One Door
By now you’ve likely seen the reports that Best Buy had a great 2018.
In addition to strong financial results, on their earnings conference call, they highlighted above-average industry associate engagement, and lower-than-average associate turnover.
As a vendor and technology partner with Best Buy, I’ve seen firsthand, through One Door, what the company is doing to drive associate engagement.
At NRF 2019, I shared the stage with Aaron Pyles, Senior Director of Retail Operations for Best Buy. He outlined how Best Buy listens to their store teams and how that communication contributed to our joint effort to digitize their visual merchandising processes.
One Door’s role in Best Buy’s transformation is featured in the March issue of STORES Magazine. The article explains how One Door transformed the company’s manual, paper-heavy visual merchandising processes into a streamlined digital experience that delivers great business results.
The article also describes how, by looking at merchandising and space planning through a store-centric lens and adopting mobile and cloud technologies, Best Buy delivered a way for stores and HQ to work together to deliver more localized experiences, more efficiently.
I can’t wait to see what’s next as they continue to rethink retail. See the full interview with STORES here: “Better Merchandising, Better Sales“