One Door Visual Merchandising Blog
Bridging Stakeholder’s Transparency Gap
The need for clear communication, collaboration, and efficient data sharing between visual merchandising, space, and store teams is more crucial than ever. Especially with the holiday season approaching, plans are being rolled out to stores incredibly quickly. Every...
Product Spotlight: Image IQ™
The AI-powered compliance solution for visual merchandisers Visual merchandisers need to ensure that their displays are always compliant with brand standards and planograms, while also being conscious of time and money. This challenge can be difficult to overcome,...
The Importance of Transparent Data
In the visual merchandising world, achieving the perfect balance between headquarters executives, visual merchandisers, and store associates is a very challenging task. And while data plays a pivotal role in many business decisions, it’s hard to get every stakeholder...
Team Work Makes the Retail Dream Work
The synergy between HQ executives, visual merchandisers, and store operations is essential. Visual merchandisers are the center of this retail ecosystem and have to bridge the gap between strategy and execution. However, they face the daunting challenge of balancing...
Revolutionary Digitization for Localization
Staying ahead of consumer expectations is essential for retail success. According to the global news outlet Pymnts, A renowned beauty and cosmetics retailer, Ulta beauty, has managed to not only keep up but thrive in the face of digital transformation and changing...
Retail Localization at a Global Scale
While retail brands operate globally, visual merchandisers must focus on local operations to foster business growth. A significant challenge for retailers involves adapting global visual merchandising strategies to local markets, ensuring brand consistency and...
Just a Brick and Mortar Store Living in a Digital World
Omnichannel retail is a powerful strategy for retailers to combine what customers see online with how they experience shopping in-store. Omnichannel retailing is all about creating a unified and cohesive shopping journey across online, mobile, and brick-and-mortar...
Is your Planogram Stuck in the 1970s?
Visual merchandising has always had the same goal: strategically promote products, drive revenue, and create a unique store experience. However, the role and execution have drastically changed in the last 50 years. Visual merchandisers need to adapt to the...
Shaping Store Displays from Customer Analytics
Understanding the unique preferences and behaviors of local customers is crucial for creating impactful visual merchandising strategies. There is no one-size-fits-all merchandising. Data-driven insights have emerged as a game-changer, empowering visual merchandisers...
From Culture to Commerce: Creating Local Strategies with One Workflow
Recognizing and embracing diversity through localized nuances is essential for retail stores to thrive, especially in such a globalized industry. For visual merchandisers, understanding and incorporating local culture into their strategies can make a significant...
No, AI is not Taking over Visual Merchandising Jobs
Delivering personalized experiences to customers has become essential for driving revenue and creating a lasting impact. With advancements in artificial intelligence and visual merchandising technology, retailers now have the tools to empower their visual...
Using the Power of Presentation to be Customers’ Number One Choice
Customers have countless options in choosing where they want to shop. That’s where the power of personalization comes into play, and visual merchandisers have the ability to make lasting impressions on customers to drive sales and increase brand loyalty. Retail...
The Retail Tech Stack Needed for Success
The retail industry is constantly evolving, and technology is at the forefront of this innovation. From mobile apps like Shopkick and Ibotta to visual merchandising platforms like One Door, retailers are leveraging technology to create more engaging and personalized...
Leveraging Retail Technology Tools to Optimize Sustainability in Visual Merchandising
Sustainability in both environmental and operational efficiency has become a key factor for retailers to consider in their day to practice. The main driver for visual merchandisers are creating environmentally friendly stores, but also driving customers to feel good...
Leveraging Retail Analytics to Better Understand Customer Behavior
In the dynamic world of retail, staying ahead of the competition requires more than just intuition and experience. As a visual merchandiser, you play a crucial role in creating captivating in-store experiences in order to drive sales. Retail analytics plays an...
The Power of Visual Merchandising Software for In-Store Compliance
In-store compliance has a powerful impact on sales. It is one of the most effective ways to make for a meaningful customer experience and impactful revenue driver. However, it can be incredibly challenging for visual merchandisers to establish efficient processes to...
Is Brand Building the Path to Retail Success?
In today's fiercely competitive retail landscape, brand building has emerged as a critical strategy for retailers aiming to establish themselves as industry leaders. In a recently published article, Coresight Research, a global data-driven research and advisory...
A single pane of glass for in-store teams
September 27, 2022
In our press release last week announcing our relationship with Movista we talked about a “single pane of glass” for store teams. Here’s a little more about what we mean.Today, roughly 50% of all planned labor in a store is related to merchandising and promotions. This is ‘knowledge work’, and doing it right means that team members generally have to pull…
Romancing the in-store experience
July 10, 2022
With the pandemic finally waning, consumers are flocking back to brick-and-mortar stores, at higher rates than analysts predicted. While eCommerce sales remain strong, it’s clear that customers crave the advantages of the in-store experience: the chance to see, feel and try on products, personal assistance from knowledgeable salespeople, and an aesthetically pleasing store…
Omnichannel shoppers and store fulfillment put new pressure on aging space planning systems
June 01, 2022
NOW is the retail renaissance in Space Planning. And just like the renaissance of the 14th century revolutionized science and art… There will be a tremendous difference between the before and after for the science and the art of space planning. Flora Delaney, President of Delaney Consulting says her phone has been ringing off the hook since…
Thriving in the Face of Change: 3 Big Takeaways for Retailers
March 10, 2022
If you’re a retailer, you know that the role of the physical store has changed more in the past two years than it did over the previous fifteen. While the major upheavals of the pandemic may be winding down, the pace of change in retail is likely to keep accelerating. At last month’s NRF conference, One Door sat down with three retail thought leaders to talk about what kind of changes retailers…
The double role of the shelf: what it means for your stores and space management systems
February 16, 2022
The shelf isn’t what it used to be. You can probably guess why: the pandemic, professional shoppers, supply chain, changing shopping habits, new shopper expectations, the great resignation—all the buzzwords. The question is, what is the new role of the shelf, and how does it affect…
3 Actions retailers must take to improve merchandising agility in 2022
December 21, 2021
Shoppers have returned to brick-and-mortar stores, but the competition with eCommerce is still fierce. More than ever, retailers need to make sure they’re delivering an exceptional shopping experience, both for customers browsing the aisles and for those picking up in store after ordering online (BOPIS). To do it, they need to….
As stores evolve, visual merchandising needs a refresh.
October 13, 2021
Retail is merchandising. No matter the medium, the blend of art and science that is uniquely crafted for every individual brand has always been at the heart of great retailing. How much art vs how much of science has always been driven by brand purpose, who you are and what you sell. These made up the core elements of your store and defined the principles by how your team sells. Up until…
Are you giving your merchandising software the “care and feeding” it needs to pay off?
September 02, 2021
Data from recent research shows that most retailers have merchandising software. And yet the upheavals caused by the pandemic, from supply chain disruptions to labor cost issues to skyrocketing online buying and new shopping patterns like BOPIS and curbside…