One Door Continues to Simplify Visual Merchandising Communication and Collaboration

New software release streamlines work for visual merchandisers, space planners, and store teams

BOSTON – April 17, 2019 – One Door, the leading provider of cloud-based visual merchandising software, announced today the latest release of its platform. The new release underscores One Door’s commitment to leveraging digital capabilities to streamline work for visual merchandising, space planning, and store teams.

Today, merchandising teams are being asked to do more with less, as retailers experiment with new store formats, reset stores more often, and continue to localize their merchandising, all while attempting to streamline operations.

The latest release of the One Door platform delivers critical capabilities that will enable merchandisers to keep up with demand and respond to the strategic needs of their organizations.

1. Enhancements to Campaign Builder for HQ users make planogramming easier, more efficient, and more flexible. This includes a comprehensive planogram search and bulk planogram actions, so users can make changes quickly and have access to more data.
2. Changes to category structure better support merchandising teams and big-box retailers that are organized by category. This creates a more refined and cohesive view of each user’s specific responsibilities. In turn, the five-level category hierarchy allows visual merchandisers and space planners to target specific planograms to fixtures, or to filter the view for merchandising plans.
3. Redesigned reference files enable a simpler, more intuitive user experience with an easy drag-and-drop UX, and bulk actions for archiving, moving, and deleting files. As the volume of information that users share with stores increases to provide context and clarity for planograms, the updates to reference files save time across the organization.
4. Reimagining the in-store experience places more information at store associates’ fingertips, while reducing steps and clicks for a more responsive UX and faster merchandising execution. Planograms are easier to find with a searchable list next to the store’s map, which can be filtered by status and searched by item. Additionally, store users will be able to see the open issues and orders for their store and exceptions that arise.

“In our experience with retailers, there can often be a disconnect between visual merchandising and space planning executives at HQ and in-store associates tackling the hundreds of merchandising resets each year,” said Tom Erskine, CEO of One Door.

“With the streamlined improvements to the One Door platform, teams will notice a marked advancement in user experience, which we hope will further drive a collaborative approach to merchandising planning, communication, and execution across teams.”

The increased flexibility available to visual merchandising teams and their in-store associates through One Door ultimately delivers a more unique, localized, and memorable experience for customers.