Retail industry veteran brings extensive merchandising experience to the company

BOSTON – (July 14, 2020) – One Door, Inc., the leading provider of cloud-based visual merchandising software, today announced that it has appointed Jen Loesch, CEO of Minnesota-based BreathableBaby, to its board of directors. A retail industry veteran, Loesch brings over 20 years of experience as a merchandising, marketing, product development and operations leader to One Door.

Over the course of her career, Loesch has held a broad range of consumer-packaged goods and retail leadership roles, including General Manager of Sojos Pet Food and six years as Vice President of Merchandising for Petco. During her time at Petco, company revenues increased from $2 billion to over $4 billion, and she drove growth across hardlines, softlines and services businesses through visual merchandising improvements and experimentation with new retail formats. Prior to Petco, Loesch held retail leadership roles at Target and Best Buy. She was recognized by Pet Age as a 2018 Women of Influence award-winner. Loesch holds an MBA from University of St. Thomas in Minneapolis and a B.S. from University of California, Davis.

“As a company committed to digitally transforming the merchandising process, we searched extensively for a seasoned merchandising leader,” said Tom Erskine, CEO of One Door. “Jen brings a unique strategic and operational perspective to our decision making, and I am excited to work with her and the rest of the board to shape the next chapter in the One Door growth story.”

“Merchandise presentation in stores is critical to attracting and retaining customers in today’s retail environment, but I know from experience that delivering consistency across a broad store footprint is a challenge for retailers,” said Loesch. “One Door is uniquely positioned to address this challenge and help close the gap between merchandising intent and in-store execution. I’m thrilled to bring my passion for merchandising, and understanding of merchandising operations, to the company at such a pivotal time in its history.”